Klaviyo

Email and SMS marketing built for ecommerce growth

Email Marketing ★★★★½ 4.6/5 overall Free — paid from $20/mo for 251-500 contacts Free plan available Fresh Updated today

Key Features

Contact-based pricing with predictive analytics
Shopify and WooCommerce native integrations
350+ platform integrations
AI-powered segments and content generation
Marketing Agent for automated campaign creation
SMS and MMS marketing included
Dynamic product recommendation blocks
Revenue tracking per campaign and flow

Screenshots & Preview

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Dashboard view

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Reports & Analytics

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Settings & Configuration

Full Review

Klaviyo is the dominant email and SMS marketing platform for ecommerce brands. Built from the ground up for Shopify, WooCommerce, and Magento stores, it turns customer data into personalized campaigns that drive revenue — not just opens.

Pricing Plans

💡 Free plan available

Free
Free

Up to 250 contacts, 500 emails/month, 150 SMS credits.

Get Free →
Email + SMS
From $35/mo

Email plan plus SMS credits bundled. Scales with contact count.

Get Email + SMS →

Pros & Cons

✅ Pros

  • Best-in-class ecommerce attribution and revenue tracking
  • Deep Shopify integration — syncs orders, products, browsing
  • Predictive analytics for CLV and churn risk
  • AI tools included on all plans

❌ Cons

  • Expensive at scale vs. general email tools
  • No annual billing discount (month-to-month only)
  • Overkill for non-ecommerce businesses
  • Setup requires technical familiarity to maximize ROI

Rating Breakdown

Editorial scores based on publicly available user reviews from platforms including G2 and Capterra. Not collected from BizStackHub users.

Overall Score
4.6
Ease of Use
4.2
Features
4.8
Value for Money
4.1
Customer Support
4.3
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