Drip

Ecommerce email marketing automation for DTC brands

Email Marketing ★★★★☆ 4.4/5 overall $39/mo for up to 2,500 contacts Fresh Updated today

Key Features

Single plan — all features included
Unlimited email sends
Dynamic segmentation based on purchase behavior
Up to 50 automation workflows
Onsite campaigns (pop-ups, bars, embeds)
Deep Shopify + WooCommerce integrations
Sub-accounts for agencies
Free migration from other platforms

Screenshots & Preview

🖥️

Dashboard view

📊

Reports & Analytics

⚙️

Settings & Configuration

Full Review

Drip is a marketing automation platform purpose-built for ecommerce and direct-to-consumer brands. Its deep Shopify and WooCommerce integrations, advanced segmentation, and visual workflow builder make it a powerful alternative to Klaviyo for data-driven brands.

Pricing Plans

💡 14-day free trial (up to 2,500 contacts)

All-in-One
From $39/mo

2,500 contacts, unlimited emails. Scales: $154/mo for 10,000 contacts, $699/mo for 50,000 contacts. All features included.

Get All-in-One →

Pros & Cons

✅ Pros

  • All features in one plan — no feature gating
  • Best-in-class Shopify and WooCommerce integrations
  • Advanced segmentation by purchase history, RFM, and behavior
  • Free migration from Mailchimp, Klaviyo, etc.

❌ Cons

  • No free plan
  • $39 minimum is steep for early-stage businesses
  • No SMS/MMS (email only)
  • Fewer integrations than Klaviyo outside ecommerce

Rating Breakdown

Editorial scores based on publicly available user reviews from platforms including G2 and Capterra. Not collected from BizStackHub users.

Overall Score
4.4
Ease of Use
4.4
Features
4.6
Value for Money
4.1
Customer Support
4.2
🛠️

Next Step → Find the Right Tools for Your Business

Use our free Stack Builder to get a personalized tool recommendation — or see if Drip is worth keeping with the Replacement Analyzer.

Build Your Custom Stack Replacement Analyzer Compare Tools
Part of the Stack Network
ComplianceStack CFOTechStack LegalStackTools FinanceStackHub 18+ tools →
Explore BizStackHub