Email Marketing Alternatives

Best Mailchimp Alternatives

Mailchimp's pricing has jumped significantly, pushing many small businesses to explore alternatives. Here are 6 Mailchimp alternatives that offer comparable (or better) email marketing features — often at a lower cost.

Jump to: 1. Brevo (formerly Sendinblue)2. MailerLite3. ConvertKit4. ActiveCampaign5. Klaviyo6. Constant Contact

1. Brevo (formerly Sendinblue)

Affordable email marketing with unlimited contacts
Best Mailchimp replacement
✓ Free plan · Free / $25/mo ★★★★½ 4.5/5

Brevo charges by email sends (not contacts) — so it's often dramatically cheaper than Mailchimp for businesses with large lists. Free plan includes unlimited contacts and 300 emails/day.

  • Unlimited contacts on free plan
  • Send-based pricing (better for large lists)
  • SMS marketing included
  • Template editor less polished
  • Deliverability occasionally reported lower
  • Fewer advanced automation options

2. MailerLite

Simple, affordable email marketing
Best for simplicity
✓ Free plan · Free / $9/mo ★★★★½ 4.6/5

MailerLite is one of the cleanest Mailchimp alternatives — beautiful templates, strong deliverability, and generous free plan (up to 1,000 subscribers, 12,000 emails/mo). Very popular with bloggers and small businesses.

  • Clean, beautiful email editor
  • Generous free tier
  • Landing pages + popups included
  • Advanced automation only on paid plans
  • Slower approval process for new accounts
  • Limited A/B testing on free plan

3. ConvertKit

Email marketing built for creators
Best for creators
✓ Free plan · Free (up to 10,000 subscribers) / $25/mo ★★★★½ 4.5/5

ConvertKit is purpose-built for bloggers, podcasters, and creators. The free plan is remarkably generous (up to 10,000 subscribers). Visual automation builder and subscriber tagging are best-in-class.

  • Very generous free plan
  • Best subscriber tagging + segmentation
  • Visual automation builder
  • Templates less visual than Mailchimp
  • Limited landing page templates
  • Not ideal for ecommerce

4. ActiveCampaign

Advanced marketing automation beyond email
Best automation
★★★★½ 4.5/5

ActiveCampaign is the go-to for businesses that want marketing automation beyond what Mailchimp offers. Deep CRM integration, advanced segmentation, and powerful email sequences.

  • Best email automation available
  • Built-in CRM
  • Deep behavioral segmentation
  • No free plan
  • More complex than needed for simple email
  • Slightly higher starting price

5. Klaviyo

Email and SMS marketing for ecommerce
Best for ecommerce
✓ Free plan · Free (up to 250 contacts) / $20/mo ★★★★½ 4.5/5

Klaviyo is the standard for ecommerce email marketing. Deep Shopify and WooCommerce integrations, powerful abandoned cart flows, and revenue attribution make it the clear choice for online stores.

  • Best Shopify integration
  • Powerful ecommerce flows
  • Revenue attribution built-in
  • Expensive for large lists
  • Overkill for non-ecommerce businesses
  • Free plan very limited

6. Constant Contact

Email marketing with phone support
Best support
★★★★☆ 4/5

Constant Contact is one of the original email marketing platforms with a focus on small businesses. Unique feature: real phone support, which is rare in this category. Good for businesses that want hands-on help.

  • Phone support included
  • Simple to use
  • Event marketing features
  • More expensive than competitors for features
  • Less powerful automation
  • Template designs feel dated

Frequently Asked Questions

Common questions about switching from Mailchimp

What are the best Mailchimp alternatives?

According to BizStackHub's analysis, the top Mailchimp alternatives are: 1. Brevo (formerly Sendinblue) (Free / $25/mo) — Brevo charges by email sends (not contacts) — so it's often dramatically cheaper; 2. MailerLite (Free / $9/mo) — MailerLite is one of the cleanest Mailchimp alternatives — beautiful templates, ; 3. ConvertKit (Free (up to 10,000 subscribers) / $25/mo) — ConvertKit is purpose-built for bloggers, podcasters, and creators. The free pla. Use BizStackHub's Replacement Analyzer to see which option best fits your specific workflow and budget.

Why would I switch from Mailchimp?

Mailchimp's pricing has jumped significantly, pushing many small businesses to explore alternatives. Here are 6 Mailchimp alternatives that offer comparable (or better) email marketing features — often at a lower cost. BizStackHub's Replacement Analyzer gives you a data-driven breakdown of whether switching makes business sense before you commit.

Is there a free alternative to Mailchimp?

Yes — Brevo (formerly Sendinblue) and MailerLite both offer free tiers as alternatives to Mailchimp. Free plans typically cover solo users or small teams with limited features. Compare all options in the list above, or use BizStackHub's free Stack Builder to find the right tool for your team size.